Business Models and Strategy

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Emilia Bouzioukou

How Orange doubled the size of its developer community in 18 months.

How Orange doubled the size of its developer community in 18 months.

Orange is one of the world’s leading operators with 265 million customers in 29 countries, offering fixed and mobile connectivity services. Orange launched its Orange Partner program for developers several years ago and now offers identity, payment, communication, cloud, IoT and proximity APIs. We spoke to Thierry Gaillet, developer advocate and API evangelist for Orange, who shared some of the practices that the telco used to double the size of its developer community in 18 months.

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Mark Boyd

Developer Program Metrics: How Intuit Measures Developer Success

Developer Program Metrics: How Intuit Measures Developer Success

Ketan Kittur, Director of Product Management and Partner Integrations at Intuit, believes it is now time to get more sophisticated about how they measure the network effects of their platform. “The two-sided value of our platform is critical. We want to be serious about measuring retention and quality, so that we can give our customers the best experience and outcomes for running their business. We also want to understand the value these integrations are bringing to our product,” Kittur says.

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Stijn Schuermans

Developing for wearables: from shrunken smartphone to wearable-first and beyond

Developing for wearables: from shrunken smartphone to wearable-first and beyond

The hype around wearables is giving way to new opportunities for developers. Wearables move from “smartphone copycats” to wearables-first applications, to data-driven powerhouses. In this post we present the recording of our webinar on developer trends in wearables, and we answer the most pressing questions from participants.

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Michael Vakulenko

5 ways developers can extend your business model

5 ways developers can extend your business model

Developer programs and third party software developers used to be important only for companies making computer operating systems like Microsoft, IBM or Apple.

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Michael Vakulenko

Facebook’s next pivot

Facebook’s next pivot

Facebook is now starting to hit physical limits to its digital growth. Facebook’s average revenue per user in the “rest of the world”, where most user growth is coming from, is 10 times lower than the average revenue per user in North America ($0.80 vs. $8.32 per user respectively). To grow its business Facebook needs to look into business models beyond advertising and app installs, especially in emerging economies.

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