March 2017

How and where to reach mobile developers

Communication avenues about mobile development - Based on a global sample of 7,892 self-identified mobile developers.
How and where to reach mobile developers

We asked 7,892 mobile developers how they get information about mobile development. Follow-up questions dive deeper into the specific Q&A and community sites they visit, and which conferences they attend. Delving deeper into the characteristics of developers, the report identifies several niches which savvy marketeers can target as they craft their outreach.

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Information is lifeblood for developers. This report provides insight into how and where mobile developers get this sustenance. This information will enable you to better engage with the developers who constitute your current and future users, as well as a base of potential employees. We asked mobile developers how they get information about mobile development. Follow-up questions dive deeper into the specific Q&A and community sites they visit, and which conferences they attend. Delving deeper into the characteristics of developers, the report identifies several niches which savvy marketeers can target as they craft their outreach. This report is based on data collected from 7,892 self-identified mobile developers in April and May of 2016.

The How and where to reach mobile developers report comes with a single user license. If you are interested in an enterprise-wide license please contact us.

  • What types of information source do mobile developers use to stay up to date?
  • Which are the most popular information sources?
  • Which Q&A sites do they use most often?
  • How does Q&A site use vary by region?
  • Which developer communities do they turn to?
  • Which conferences do they go to?
  • How does information source use depend on developer goals, experience, or choice of platform?

To get a full list of this report’s contents and a sample graph, please download the brochure.

Developer Economics 11th edition reached an impressive 16,500+ respondents from 145 countries around the world. As such, the Developer Economics series continues to be the most global independent research on mobile, desktop, IoT and cloud developers combined ever conducted. Amongst these respondents almost 8,000 answered questions about their mobile development and associated information seeking habits, which form the basis of this report. The report is based on a large-scale online developer survey designed, produced and carried out by SlashData over a period of six weeks between April and May 2016.

The geographic reach of this survey is truly reflective of the global scale of the developer economy, including respondents from major app and IoT development hotspots such as the US, China, India, Israel, UK and Russia and stretching all the way to Kenya, Brazil and Jordan. The online survey was translated into 9 languages (Portuguese, Spanish, French, Turkish, Russian, Korean, Japanese, Chinese (Simplified), Vietnamese) and promoted by 59 leading community and media partners within the software development industry. We continuously refine a sophisticated weighting methodology to remove as much bias as possible from our survey sample.

For more information about our methodology, please visit https://www.slashdata.co/methodology

©2017 SlashData Ltd