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Tech Market Research
Research insights and key data for the technology industry. Includes decision-making data and strategic data.


Looking at 2025 and beyond: the trends we will uncover for AI, cloud and emerging tech
For our 30th wave of Developer Nation, we're expanding our focus areas, refining our intelligence gathering, and improving our methodology to ensure our research remains the most relevant and actionable in the industry.

Liam Dodd
Jun 306 min read


Software development challenges are technical and Strategic
In a tech landscape obsessed with speed and innovation, software development remains one of the most complex and failure-prone processes in business. Poorly structured codebases, outdated documentation and brittle architecture may sound like engineering issues, but the ripple effects of failures in these areas can deeply impact product leaders, marketers, operations teams, and even customer-facing departments!

SlashData Team
Jun 194 min read


Unlocking the Link Between AI Usage and Software Performance: What DORA Metrics Reveal for the Whole Tech Ecosystem
Artificial intelligence is transforming how software is built, deployed, and maintained. Yet, questions persist: Are AI-assisted tools really improving software delivery performance

SlashData Team
Jun 114 min read


JavaScript has 28 million users: What this reveals about the future of Global Tech teams
The tools developers choose say a lot about the future of software and the businesses that support it. Programming languages are more than syntax; they shape hiring, tooling, revenue models, and even operational risk. That’s why SlashData’s latest Q1 2025 Developer Nation report offers essential insights not just for engineers, but for business function leaders, operations teams, and strategists across the global tech ecosystem.

SlashData Team
Jun 54 min read


How developers, sales and marketing professionals use Generative Artificial Intelligence in 2025
This is the transcript of our latest live session “Artificial Intelligence in Tech: usage, adoption and challenges in 2025” which you can watch in the following video.

SlashData Team
Jun 515 min read


Developers with 6 to 10 years of experience drive AI adoption. Key Insights for Product, Programme, and Analyst Teams
Explore how different developer profiles, experience levels, and company sizes are shaping the adoption of generative AI. A must-read for product, programme, and analyst teams.

SlashData Team
May 294 min read


Social Media Meets Strategy: Market Research Insights for Tech, Marketing & Talent Teams
Discover how technology professionals use social media in 2025 to stay informed, learn, and solve problems while uncovering key insights across experience level, role, and company type.

SlashData Team
May 224 min read


How Generative AI Is Transforming Sales & Marketing: What Business Leaders Need to Know
Discover how generative AI boosts sales and marketing efficiency, personalisation, and decision-making — plus the challenges and future opportunities.

SlashData Team
May 205 min read


There are 47.2 million developers in the world - Global developer population trends 2025
Explore key developer trends: developer population growth, rising languages like Rust, and booming sectors like embedded and visual tools.

SlashData Team
May 212 min read


Developer Trends 2025: 2 webinars on how many developers are there and AI in Tech
Staying true to our commitment to transform noise into actionable insights, SlashData is bringing you two webinars rich in data and...

Stathis Georgakopoulos
Apr 232 min read


Building trust in AI: How technology managers tackle security and risk management
This article focuses on how technology managers approach security and risk management in AI.

Bleona Bicaj
Apr 35 min read


The future of AI in software development
AI is transforming software development, with leaders prioritising assistants, cybersecurity & DevOps. Explore key trends from 4,500+ pros.

Nikita Solodkov
Mar 135 min read


IoT companies and their role in the connected world
We look into Industrial IoT: the regional distribution of professionals, the supply chain and the markets companies focus on.

Álvaro Ruiz
Mar 75 min read


Inside Technology Trends: AI Chatbots & Network APIs
Join our webinar to explore AI chatbots traction & the adoption of network APIs among developers?

Stathis Georgakopoulos
Feb 133 min read


What data do you need as a Product Marketer and why?
Learn why market research is essential for Product Marketers to understand audiences, refine strategies, and excel in competitive markets.

Liam Dodd
Jan 285 min read


The essential market research data every product manager needs for success
Discover how market research empowers product managers to make data-driven decisions, optimise features, and drive product success.

Nikita Solodkov
Jan 76 min read


Top five reasons why market research is vital for business planning and strategy
Discover why market research is vital for business planning and strategy in order to strengthen your brand.

Álvaro Ruiz
Dec 11, 20245 min read


How technology leaders are involved in developer tool buying decisions in their companies
We dive into technology leaders’ involvement in tool-buying decisions within their organisations, based on their role.

Bleona Bicaj
Dec 4, 20244 min read
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