Under the Hood of Developer Marketing: Amazon’s Adam FitzGerald
We launch this series on Under the Hood of Developer Marketing with an interview with Adam Fitzgerald, who’s responsible for Developer...
Blog
Insights, research and trends on the global developer economy.
Posts
From pauper-to-prince: developers are now the buying centre of purchasing tools.
Today, Peter Levine is an influential venture capitalist; his opinions are closely listened to and he controls large pots of money. But...
Future Developer Summit 2017: behind the scenes
We live in a platform world; But we ‘re still unlocking its secrets; how to design for, market to, and engage developers. In this nascent...
SlashData Announces the Developer Satisfaction Awards 2017
Menlo Park, 10 October 2017. SlashData is excited to announce that nine organisations from the software industry have been unveiled as...
Unity leads the way in developer satisfaction
As software continues to eat the world (to paraphrase Marc Andreessen), software developers fulfill an ever more critical role in the...
Welcome to SlashData: the next 10 years.
We‘ve come a long way since VisionMobile was founded in 2005. I founded the company just after I had left Orange (the telco) as a means...
How Orange doubled the size of its developer community in 18 months.
Orange is one of the world’s leading operators with 265 million customers in 29 countries, offering fixed and mobile connectivity...
Developer Program Metrics: How Intuit Measures Developer Success
How do you grow a successful developer community around a financial product? Intuit’s Quickbooks is a well-known small business...
Developer Program Metrics: How Intel Measures Developer Satisfaction.
Many modern competitive battles have been won by attracting developers – whether it’s Apple in the case of mobile platforms, Amazon in...
[Infographic] How to design a growth strategy for your app.
When devs create apps, it feels like that is the project. But once an app is built and released on an app store, it becomes obvious:...
Return on Developer Investment
My most fun job ever was as a C++ developer. Ok, I don’t have much grey hair yet, but I fondly remember the late 90s and the challenges...
Cloud PaaS tools: this is how developers use them.
Platform as a Service (PaaS) tools are an important part of the modern developer’s arsenal. They provide a complete environment for...
