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- Application Security Testing Market Landscape Report Q1 2023 | Competitive Technology Landscape Tech Market Research
Track adoption, market share and satisfaction All Reports Application Security Testing Market Landscape Report Q1 2023 Track adoption, market share and satisfaction Access the Full Report About this Report In our Application Security Testing (AST) Competitive Technology Landscape, we discuss developers’ usage and awareness of different AST tools, their reasons for adopting and rejecting different AST tools, and how satisfied they are with their experience. We benchmark the main competing Application Security Testing products, we look at which vendor products and technologies developers are currently using and we measure developer satisfaction across 18 different attributes. Our analysis provides deep insights on the criteria developers use to select products and how likely they are to recommend them. Key Questions Answered Which technologies have DevOps developers used as part of their development in the past 12 months? Which AST products are DevOps developers aware of, which are they currently using and which have they abandoned? Which attributes do developers consider most important when they select an AST product? Why do developers adopt and why do they reject each AST product? How satisfied are developers with each AST product? How do they score the offerings they use across the attributes they consider most important? How likely are developers to recommend the AST products they are currently using? Click to expand ACCESS THE FULL REPORT Methodology The data for this report comes from the 24th edition of our Developer Nation survey, which ran between December 2022 and February 2023 and reached nearly 26,000 developers from 166 countries. Of these respondents, over 5,500 developers answered survey questions regarding their usage and opinions of AST tools. Questions? Let's talk! Fill the form. Natasa and Petro will help you drive developer adoption: Name Email I have read and agree to SlashData's Privacy Policy and I want to be contacted. GET IN TOUCH WITH ME Contact us First name* Last name* Work Email* Company * Role* Message I agree to SlashData's Privacy Policy and I want to be contacted * SUBMIT
- Emerging practices in MLops / DataOps | Cloud/Backend DEI Tech Market Research
Data for the report comes from the 23rd edition of our Developer Nation survey, which ran between June 2022 and August 2022. Emerging practices in MLops / DataOps An overview of current and emerging trends in MLOps/DataOps Access the Full Preview All Insights About this Report Data for the report comes from the 23rd edition of our Developer Nation survey, which ran between June 2022 and August 2022. Key Questions Answered What MLOps/DataOps practices are developers using, and using in combination? What are the differences in MLOps/DataOps practices between developers in different sectors? What impact does how the data is stored have on MLOps/DataOps practices? How does the amount of data ML/data scientists use for training their models have on their choice and use of MLOps/DataOps practices? How does the motivation of those involved in ML/AI have on their choice and use of MLOps/DataOps practices? Click to expand ACCESS THE FULL PREVIEW Methodology In this report, we will explore the different practices and approaches used by developers involved in data and machine learning (ML) operations (DataOps/MLOps), and how these practices are used together. We will also look at how differentDataOps/MLOp practices dictate the use of different backend and ML technologies, as well as ways of storing data. Finally, we will show how developers' motivations and target audiences are impacted bytheirDataOps/MLOp practices. Questions? Let's talk! Fill the form. Natasa and Petro will help you drive developer adoption: Name Email I have read and agree to SlashData's Privacy Policy and I want to be contacted. GET IN TOUCH WITH ME Contact us First name* Last name* Work Email* Company * Role* Message I agree to SlashData's Privacy Policy and I want to be contacted * SUBMIT
- State of Continuous Delivery Report 2023 | Free Industry Reports & In this report, commissioned by the Continuous Delivery Foundation (CDF) and authored by SlashData, we explore the current state of the CD developer ecosystem and how this has evolved over the past two and half years. We will look at what proportion of developers are involved in the broader DevOps space and how many work with CD technologies in particular. Moreover, we will see how developers’ software delivery performance has changed over time. Finally, we will explore how developers’ usage of multiple continuous integration and continuous delivery (CI/CD) tools contribute to software delivery performance, as well as how approaches to application security testing change delivery performance. Tech Market Research
Key Questions Answered What is the current adoption of DevOps practices? What is the current adoption of DevOps technologies? Which industries are most involved in DevOps? How has the industry’s performance on DORA metrics changed over the last three and a half years? What is the impact of using multiple DevOps technologies on DORA performance? What is the impact of CI/CD tools on DORA performance? What is the impact of using multiple CI/CD tools simultaneously? Click to expand ACCESS THE FULL REPORT Methodology The findings in this report are based on data from SlashData’spast six Developer Nation surveys, which reached more than 125,000 respondents worldwide over two and half years, from Q3 2020 to Q1 2023 Contact us First name* Last name* Work Email* Company * Role* Message I agree to SlashData's Privacy Policy and I want to be contacted * SUBMIT All Reports Questions? Let's talk! Fill the form. Natasa and Petro will help you drive developer adoption: Name Email I have read and agree to SlashData's Privacy Policy and I want to be contacted. GET IN TOUCH WITH ME State of Continuous Delivery Report 2023 The Evolution of Software Delivery Performance Access the Full Report About this Report In this report, commissioned by the Continuous Delivery Foundation (CDF) and authored by SlashData, we explore the current state of the CD developer ecosystem and how this has evolved over the past two and half years. We will look at what proportion of developers are involved in the broader DevOps space and how many work with CD technologies in particular. Moreover, we will see how developers’ software delivery performance has changed over time. Finally, we will explore how developers’ usage of multiple continuous integration and continuous delivery (CI/CD) tools contribute to software delivery performance, as well as how approaches to application security testing change delivery performance.
- Data Dashboards | SlashData Technology Market Research
Data Dashboards are the most straightforward way to give everyone access to our market research data. Users can access a series of graphs and filters, each delivering the latest data to key industry questions. Filter through the data with interactive dashboards Try it The 360 view of developers dashboard is free to access and explore. ACCESS HERE Boost productivity Focus on the tech data you need Data Dashboards are the most straightforward way to give you access to our data. Access a series of graphs, each delivering the latest data to key industry questions. It’s up to you to customise your view. Use filters to narrow down the data, such as experience, professional status, region and more. One licence | Unlimited seats Access to dashboards is enterprise-wide. With one subscription, everyone in your organisation can access the dashboards Steve from Marketing can explore regional distribution, while Jen from Product can filter for adoption preferences. Contact us to explore your options LET'S TALK Explore our available dashboards 30 September 2025 Global Developer Population Sizing (Q3 2025) MORE 26 September 2025 Decoding AI: How developers are leveraging AI today (Q3 2025) MORE 23 September 2025 The 360 View of Developers (Q3 2025) MORE 19 September 2025 Consumer Electronics (CE) Key Developer Metrics (Q3 2025) MORE 17 September 2025 Web Key Developer Metrics (Q3 2025) MORE 16 September 2025 Industrial Internet of Things (IIoT) Key Developer Metrics (Q3 2025) MORE 16 September 2025 Global Developer Population Sizing Trends (Q3 2025) MORE 4 September 2025 Mobile Developer Segmentation (Q3 2025) MORE 3 September 2025 Mobile Key Developer Metrics (Q3 2025) MORE 2 September 2025 Games Key Developer Metrics (Q3 2025) MORE 31 August 2025 Developer Program Benchmarking (Q3 2025) MORE 28 August 2025 How and Where to Reach Developers (Q3 2025) MORE 27 August 2025 AI-assisted coding tools Competitive Technology Landscape (Q3 2025) MORE 26 August 2025 DevOps Platforms Adoption Trends (Q3 2025) MORE 25 August 2025 Augmented & Virtual Reality (AR/VR) Key Developer & Non-Developer Metrics (Q3 2025) MORE 20 August 2025 Enterprise App Ecosystems Key Developer Metrics (Q3 2025) MORE 19 August 2025 3rd-party App Ecosystems Key Developer Metrics (Q3 2025) MORE 18 August 2025 Embedded Software Key Developer Metrics (Q3 2025) MORE 18 August 2025 Data Science & Machine Learning / AI Key Developer Metrics (Q3 2025) MORE 14 August 2025 Desktop Key Developer Metrics (Q3 2025) MORE 14 August 2025 Desktop Developer Segmentation (Q3 2025) MORE 11 August 2025 Container Orchestration Technology Adoption Tracker (Q3 2025) MORE 11 August 2025 Cloud Developer Segmentation (Q3 2025) MORE 8 August 2025 Cloud Key Developer Metrics (Q3 2025) MORE 6 August 2025 PaaS Technology Adoption Tracker (Q3 2025) MORE 11 March 2025 Consumer Electronics (CE) Key Developer Metrics (Q1 2025) MORE 11 March 2025 Embedded Software Key Developer Metrics (Q1 2025) MORE 11 March 2025 Enterprise App Ecosystems Key Developer Metrics (Q1 2025) MORE 11 March 2025 Industrial Internet of Things (IIoT) Key Developer Metrics (Q1 2025) MORE 19 February 2025 How and Where to Reach Developers (Q1 2025) MORE 23 January 2025 Augmented & Virtual Reality (AR/VR) Key Developer & Non-Developer Metrics (Q1 2025) MORE 23 January 2025 Developer Program Benchmarking (Q1 2025) MORE 23 January 2025 Global Developer Population Sizing (Q1 2025) MORE 23 January 2025 Global Developer Population Sizing Trends MORE 23 January 2025 AI-assisted coding tools Competitive Technology Landscape (Q1 2025) MORE 7 November 2024 Mobile Key Developer Metrics (Q4 2024) MORE 7 November 2024 Mobile Developer Segmentation (Q4 2024) MORE 17 October 2024 Games Key Developer Metrics (Q4 2024) MORE 17 October 2024 Decoding AI: How developers are leveraging AI today (Q4 2024) MORE 17 October 2024 Desktop Key Developer Metrics (Q4 2024) MORE 17 October 2024 Desktop Developer Segmentation (Q4 2024) MORE 10 September 2024 3rd-party App Ecosystems Key Developer Metrics MORE 10 September 2024 The 360 View of Developers (Q3 2024) MORE 10 September 2024 Industrial Internet of Things (IIoT) Key Developer Metrics MORE 10 September 2024 The 360 View of Developers (Free Edition) (Q3 2024) MORE 10 September 2024 Enterprise App Ecosystems Key Developer Metrics MORE 10 September 2024 Embedded Software Key Developer Metrics MORE 21 August 2024 Q3 2024 - Developer Program Benchmarking MORE 21 August 2024 Container Orchestration Technology Adoption Tracker MORE 21 August 2024 IaaS Technology Adoption Tracker MORE 21 August 2024 Q3 2024 - Cloud-based development environments Competitive Technology Landscape MORE 21 August 2024 Cloud Developer Segmentation MORE 21 August 2024 PaaS Technology Adoption Tracker MORE 21 August 2024 Serverless Technology Adoption Tracker MORE 9 April 2024 Q1 2024 - The 360 View of Developers (Free Edition) MORE What SlashData Dashboards deliver Flexibility The same reliable data, same thorough methodology. Tailored your way, with the filters you choose. Always up-to-date Each dashboard gets at least 1 annual update. Some key dashboards get 2 data updates per subscription period. DIY Analysis A focus on self-service data that enables a flexible analysis on what you are most interested in. The “plus” in add-ons Dashboards can work as your standalone data source or as an add-on tied to one of your Developer Ecosystem Insights. SlashData Dashboard types Key Developer Metrics Focus: Web, cloud, ML/AI and all 13 development areas. Uncover trends in the adoption of development tools, technologies, and practices across different development areas. Developer Segmentation Focus: Cloud, Mobile and Desktop. A goals-based segmentation approach. Compare developer segments: Hobbyists, Explorers, Hunters, Guns for Hire, Product Extenders, Digital Content Publishers, Gold Seekers, and Optimizers. Analyze their key attributes, technology adoption patterns, and tool usage trends. Developer Program Benchmarking Focus: Cross-sector, including Backend, IoT, embedded systems, and AR/VR. Comparing the performance of more than 20 distinct developer programs. With interactive graphs and over 40 customizable filters, compare programs, analyze developer profiles, identify emerging trends, and export charts or data tables for in-depth insights. Technology Adoption Tracker Focus: The most broadly used cloud technologies, including IaaS, DBaaS, Serverless, and Orchestration. Apply product usage filters to create tailored views of developer preferences and analyze the adoption trends for each product. Competitive Technology Landscape Focus: Application Performance Monitoring, Test Automation/ Management, Application Security Testing, Cloud-based Development Environments and all developer tooling areas Product & market landscapes based on custom questions which allow us to collect unique insights on key topics. Global Developer Population Sizing Trends Explore the evolution of the global developer population and filter by region, age, company size, industry, and more. Are you looking for insights tailored to your exact needs? Contact us and we can design your survey together. CONTACT US
- Applications and shift-left security | 3rd-party Platforms DEI Tech Market Research
Application security is critical as it serves to protect against a variety of threats, including malicious attacks that compromise application functionality, unauthorised access to sensitive information, the injection of malicious code, and/or data-leaks. The shift-left approach to application security is a strategy that aims to encourage security checks from the early stages of the software development process. In our analysis we examine how and when – during the software development process – security measures are implemented. We additionally examine what factors contribute to developers implementing various types of security and the amount of security checks they take. All Insights Applications and shift-left security Exploring the application security landscape Access the Full Preview About this Report Application security is critical as it serves to protect against a variety of threats, including malicious attacks that compromise application functionality, unauthorised access to sensitive information, the injection of malicious code, and/or data-leaks. The shift-left approach to application security is a strategy that aims to encourage security checks from the early stages of the software development process. In our analysis we examine how and when – during the software development process – security measures are implemented. We additionally examine what factors contribute to developers implementing various types of security and the amount of security checks they take. Key Questions Answered When and how security measures are being implemented? What type of developers are implementing them? Click to expand ACCESS THE FULL PREVIEW Questions? Let's talk! Fill the form. Natasa and Petro will help you drive developer adoption: Name Email I have read and agree to SlashData's Privacy Policy and I want to be contacted. GET IN TOUCH WITH ME Contact us First name* Last name* Work Email* Company * Role* Message I agree to SlashData's Privacy Policy and I want to be contacted * SUBMIT Methodology The report is based on data collected from 14,000+ developers involved in DevOps-related activities who told us about the approaches they use to secure their applications in the 23rd edition of our Developer Nation survey, which was fielded between June and August 2022.
- Profiling of technology professionals working at startups | Free Industry Reports & In this report, we specifically explore developers working in startups. We first examine their profile and then assess how their revenue generation models and involvement in technological spaces distinguish them from their established counterparts. Tech Market Research
Key Questions Answered How do professionals working in startups differ from their counterparts working in established companies? Click to expand ACCESS THE FULL REPORT Methodology The 27th edition of the Developer Nation survey reached more than 9,000 respondents from 130+ countries around the world. This research report delves into key developer trends for Q3 2024 and beyond. Contact us First name* Last name* Work Email* Company * Role* Message I agree to SlashData's Privacy Policy and I want to be contacted * SUBMIT All Reports Questions? Let's talk! Fill the form. Natasa and Petro will help you drive developer adoption: Name Email I have read and agree to SlashData's Privacy Policy and I want to be contacted. GET IN TOUCH WITH ME Profiling of technology professionals working at startups How startups differ from other technology companies in their revenue models and the projects they work on Access the Full Report About this Report In this report, we specifically explore developers working in startups. We first examine their profile and then assess how their revenue generation models and involvement in technological spaces distinguish them from their established counterparts.
- Mobile developers population forecast | Mobile DEI Tech Market Research
In this report, we look into the underlying trends behind the growth of the mobile developer population across the world. We start by exploring the global population of mobile developers over the years and break it down by geographical location. Then, we look at the breakdown of the total mobile developer population by professional status and categories of applications built. Finally, we discuss the platforms and technologies that mobile developers use, and we estimate the size of the addressable market-specific tools used to create mobile applications, such as programming languages and frameworks. All Insights Mobile developers population forecast How many mobile developers are there? Access the Full Preview About this Report In this report, we look into the underlying trends behind the growth of the mobile developer population across the world. We start by exploring the global population of mobile developers over the years and break it down by geographical location. Then, we look at the breakdown of the total mobile developer population by professional status and categories of applications built. Finally, we discuss the platforms and technologies that mobile developers use, and we estimate the size of the addressable market-specific tools used to create mobile applications, such as programming languages and frameworks. Key Questions Answered How many mobile developers are there across the globe? What is the breakdown of these backend developers by professional status, geographical region, and experience? What types of tools and technologies are mobile developers using? Who are mobile developers primarily targeting with their software? Click to expand ACCESS THE FULL PREVIEW Methodology To count developers, we use an independent, bottom-up methodology. The data we use to arrive at the estimates in this report comes from: 1. Reliably measured numbers of developers or direct indicators of their activity: GitHub accounts and repositories, Stack Overflow accounts, and employment statistics from the USA and the European Union. 2. Our proprietary developer survey data, i.e., measured developer behaviour. For this report, we used data from 44,000+ mobile developers across six consecutive surveys. Questions? Let's talk! Fill the form. Natasa and Petro will help you drive developer adoption: Name Email I have read and agree to SlashData's Privacy Policy and I want to be contacted. GET IN TOUCH WITH ME Contact us First name* Last name* Work Email* Company * Role* Message I agree to SlashData's Privacy Policy and I want to be contacted * SUBMIT
- AI Coding Tools Benchmark | Free Industry Reports & This report is a lighter, free to everyone to access, version of a much more comprehensive benchmark of AI coding tools, and focuses on three prominent products: OpenAI Codex, Claude Code, and Cursor. All three are actively used by professional developers and represent distinct design philosophies: Codex as a cloud-first coding agent, Claude Code as a conversational and context‑rich partner, and Cursor as an AI‑native IDE. The analysis is based on a global online survey designed and distributed by SlashData in Q4 2025, reaching 800+ professional developers who write code with the help of AI coding assistants, agents, or AI‑native IDEs. Respondents to the survey reported which AI coding tools they use, how intensively they use them, how satisfied they are with them, and what productivity gains they see, both in terms of pull request (PR) throughput and time saved each week. Tech Market Research
Key Questions Answered Which AI coding tools are most widely adopted by professional developers, and what does this reveal about market maturity and competitive positioning? How deeply are developers integrating each tool into their daily workflows? How satisfied are developers with each tool in general and across core tasks in particular - writing new code, modifying existing code, and debugging - and how does this influence long‑term adoption? To what extent do AI coding tools improve measurable outcomes such as PR throughput and weekly time savings, and which tools deliver the strongest returns? How efficiently does each tool translate engagement into productivity? What does this mean for vendors aiming to improve their products and buyers seeking to maximise value from their engineering teams? Click to expand ACCESS THE FULL REPORT Methodology In Q4 2025, SlashData designed and ran a global, online survey to study how professional developers who rely on AI technologies for their coding work engage with AI coding assistants, agents, and AI-native IDEs. We conducted the analysis presented in this report based on data collected from 800+ respondents across more than 20 countries worldwide All SlashData surveys are monitored and cleaned to ensure the highest standards of retained responses. Our proprietary cleansing is designed to mitigate and remove opportunistic, fraudulent, and bot responses. Consisting of multiple criteria formulated around logic rules, speed, consistency, and response-taking behaviour, this holistic assessment is key to ensuring the highest degree of data quality. Contact us First name* Last name* Work Email* Company * Role* Message I agree to SlashData's Privacy Policy and I want to be contacted * SUBMIT All Reports Questions? Let's talk! Fill the form. Natasa and Petro will help you drive developer adoption: Name Email I have read and agree to SlashData's Privacy Policy and I want to be contacted. GET IN TOUCH WITH ME AI Coding Tools Benchmark How OpenAI Codex, Claude Code, and Cursor compare in terms of adoption, engagement, satisfaction, and productivity gains among software developers Access the Full Report About this Report This report is a lighter, free to everyone to access, version of a much more comprehensive benchmark of AI coding tools, and focuses on three prominent products: OpenAI Codex, Claude Code, and Cursor. All three are actively used by professional developers and represent distinct design philosophies: Codex as a cloud-first coding agent, Claude Code as a conversational and context‑rich partner, and Cursor as an AI‑native IDE. The analysis is based on a global online survey designed and distributed by SlashData in Q4 2025, reaching 800+ professional developers who write code with the help of AI coding assistants, agents, or AI‑native IDEs. Respondents to the survey reported which AI coding tools they use, how intensively they use them, how satisfied they are with them, and what productivity gains they see, both in terms of pull request (PR) throughput and time saved each week.
- Landscape of Web3 development | Cloud/Backend DEI Tech Market Research
This report is based on data collected from over 11,000 web and backend service developers who answered questions about their involvement in Web3 development projects in the 25th edition of our Developer Nation survey, which was fielded in Q3 2023. Landscape of Web3 development An overview of the current state of Web3 developers and the projects they are currently exploring Access the Full Preview All Insights About this Report This report is based on data collected from over 11,000 web and backend service developers who answered questions about their involvement in Web3 development projects in the 25th edition of our Developer Nation survey, which was fielded in Q3 2023. Key Questions Answered What proportion of developers are currently working on Web3 development projects? What is the regional involvement in Web3 projects? How does a developer's experience impact their involvement in Web3? How does the industry a developer works in impact their involvement in Web3? What are the most popular Web3 project types developers are working on? Which project types are most popular around the world? Which Web3 technologies are most popular? How are the project types developer working on related to their technology choices? What are the major challenges developers face? - Which regions are facing different challenges to others? Which challenges are associated with different Web3 project types? Click to expand ACCESS THE FULL PREVIEW Methodology The report explores the current engagement by web and backend service developers with Web3 development. The report explores the proportion of developers currently working on Web3 projects, and how this differs by regions and experience. It further looks into the projects Web3 developers are working on, the Web3 specific technologies they are using, as well as what the major challenges they face are. Questions? Let's talk! Fill the form. Natasa and Petro will help you drive developer adoption: Name Email I have read and agree to SlashData's Privacy Policy and I want to be contacted. GET IN TOUCH WITH ME Contact us First name* Last name* Work Email* Company * Role* Message I agree to SlashData's Privacy Policy and I want to be contacted * SUBMIT
- Test Automation/Management Tools Market Landscape Report Q3 2023 | Competitive Technology Landscape Tech Market Research
Track adoption, market share and satisfaction All Reports Test Automation/Management Tools Market Landscape Report Q3 2023 Track adoption, market share and satisfaction Access the Full Report About this Report The test automation and management tools market landscape report looks at the test automation products that developers are currently using and how satisfied they are with these offerings. The report also explores what criteria developers are using to choose test automation and management tools, which tools they are likely to use together, and how likely they are to recommend these products. Key Questions Answered Which DevOps technologies have developers used as part of their development activities in the past 12 months? Which test automation and management tools are developers aware of, which are they currently using and which have they rejected? Which attributes do developers consider most important when they select attesting tool? Why do developers adopt and why do they reject each testing tool? How satisfied are developers with each testing tool? How do they score the offerings they use across the attributes they consider most important? How likely are developers to recommend the testing product they are currently using? Click to expand ACCESS THE FULL REPORT Methodology Data for the report comes from the 25th edition of our Developer Nation survey, which ran in Q3 2023 and reached more than 17,200 respondents worldwide. Of these global respondents, over 3,500 developers answered survey questions regarding test services. Questions? Let's talk! Fill the form. Natasa and Petro will help you drive developer adoption: Name Email I have read and agree to SlashData's Privacy Policy and I want to be contacted. GET IN TOUCH WITH ME Contact us First name* Last name* Work Email* Company * Role* Message I agree to SlashData's Privacy Policy and I want to be contacted * SUBMIT
- Product Configuration & Optimisation | SlashData Technology Market Research
Maximize product success with SlashData’s market research services — uncover the right features, pricing, and bundles your customers want through data-driven insights on feature prioritization, packaging, and willingness to pay. A product made perfect Strike the right balance between features, pricing, and competitive positioning - based on your customers’ preferences. Product optimisation market research for feature bundling & package optimisation Which product mix do your customers want from you? Increase customer adoption and maximise revenue by offering your customers the right mix of features, product tiers or bundles. Through a thorough analysis, we can determine which features should be included in each package or pricing tier to drive engagement and conversion. Feature bundling & package optimisation can help you Achieve product-market fit by offering feature bundles that are valued by your customers at the optimal price point Design pricing tiers and plans that cater to multiple customer segments Avoid feature cannibalisation across different pricing tiers by deeply understanding the tradeoffs your customers are willing to make Have you heard from your customers lately? Let’s hear from them together. BOOK A CALL Feature prioritisation analysis Which attributes drive purchases? Explore which product attributes your customers value the most and which contribute little to purchasing decisions with a feature prioritisation analysis. Focus product design and development on the features that customers rank as top-priority. Feature prioritisation analysis can help you Prioritise different product features, eliminating the scale use bias that is typically present in simpler feature rating or ranking methods. Focus your product development efforts on the features that matter the most to your target audience. Eliminate unnecessary features to reduce production and maintenance costs. Create targeted marketing campaigns for different customer segments, built around their preferences and priorities. Price Sensitivity & Willingness to Pay (WTP) Assessment How much are your clients willing to pay? Identify the optimal price point, maximise revenue and maintain strong customer interest, by running a Price sensitivity and willingness to pay (WTP) assessment with SlashData. A price that is too high discourages adoption, while a price that is too low leaves revenue on the table. Using market research for a Price Sensitivity & Willingness to Pay (WTP) Assessment can help you Determine the optimal pricing for your product that maximises revenue and adoption Avoid overpricing or underpricing by aligning with customer expectations. Develop tiered pricing strategies for different customer segments. What keeps your product from becoming an industry favourite? Let’s find out together GET IN TOUCH BOOK A CALL Explore all our services Audience Insights ➜ Product Development & Improvement ➜ Brand Research ➜ Customer Segmentation & Persona Insights ➜ Product Configuration & Optimisation ➜ Competitive Market Intelligence ➜
- Market Research for Data-Backed decisions | SlashData UK
Market Research for Data-Backed decisions. See your business questions turn into action points. SlashData UK About More Wrong decisions in Artificial intelligence are expensive Our advisors help CxOs and senior leaders de-risk AI adoption and ensure AI becomes a competitive advantage—not a liability. Get peace of mind and boost ROI with our analysts’ help TALK TO AN AI EXPERT Get peace of mind and boost ROI with our analysts’ help TALK TO AN AI EXPERT Buying the top-tier subscription and features that don’t align with your use cases Underestimating integration complexity with legacy systems. Human barriers in managing change internally—employees can't or won't adopt it. Choosing "black-box" solutions Building in-house solutions without the right expertise can lead to increased overheads and project failure. Focusing on vanity use cases (e.g., AI chatbots with no ROI) over revenue-driving or cost-saving applications. Common mistakes you can avoid in Artificial Intelligence adoption A wrong decision is costly and can damage your career. Our expertise is your insurance policy in your effort to Modernise the AI tech stack/infrastructure without runaway costs Achieve digital transformation KPIs Modernise legacy systems while maintaining reliability Future-proof the product portfolio against disruption Who We Work With We partner with senior leaders across functions: CIOs / CTOs / CDOs — to align tech investments with transformation goals VPs & Heads of Engineering, Product, and Data — to architect scalable AI foundations Chief Strategy Officers & Innovation Leads — to identify and de-risk high-value AI opportunities Chief Risk & Compliance Officers — to ensure responsible AI adoption they trust us Let us get you that peace of mind TALK TO OUR EXPERTS Company About Culture & Careers Blog Methodology Contact us Resources Case studies Research Space Free Industry Reports Webinars Podcast Book Research Developer Ecosystem Insights Developer Program Benchmarking Competitive Technologies Landscape Data Dashboards Developer Population Sizing Free Industry Reports Research Space Methodologies Qualitative Research Quantitative Research Competitive Market Research NEWSLETTER Services All Services Product Development Brand Research Product Configuration & Optimisation Competitive Market Intelligence Audience Insights Customer Segmentation & Persona Insights SlashData © Copyright 2025 | All rights reserved | Cookie Policy | Privacy Policy
- Benchmarking backend and cloud technology strategies | Free Industry Reports & This report examines cloud and server-side technology adoption patterns across organisation sizes and industry sectors, revealing insights that challenge conventional wisdom about technology maturity.We explore how multi-environment strategies evolve with organisational scale, why container adoption varies across company sizes, and how platform teams create infrastructure capabilities that are frequently invisible to their developers. Through analysis of deployment strategies, modern architecture adoption, and industry-specific technology leadership, we provide IT executives with frameworks for evaluating their technology strategies against relevant peer organisations rather than generic industry trends.The findings reveal that successful technology adoption depends lesson following best practices and more on aligning technology choices with organisational capabilities, industry requirements, and strategic priorities Tech Market Research
Key Questions Answered How does organisation size impact cloud deployment strategy? How does organisation size impact cloud technology adoption? How does the industry of organisations impact cloud technology adoption? How does the industry of organisations impact the sophistication of their backend services? Click to expand ACCESS THE FULL REPORT Methodology The 30th edition of the Developer Nation survey reached more than 12,000 respondents from 128 countries around the world. This research report series delves into key developer trends for Q3 2025 and beyond. Contact us First name* Last name* Work Email* Company * Role* Message I agree to SlashData's Privacy Policy and I want to be contacted * SUBMIT All Reports Questions? Let's talk! Fill the form. Natasa and Petro will help you drive developer adoption: Name Email I have read and agree to SlashData's Privacy Policy and I want to be contacted. GET IN TOUCH WITH ME Benchmarking backend and cloud technology strategies How company size and industry shape developers' deployment strategies and technology choices Access the Full Report About this Report This report examines cloud and server-side technology adoption patterns across organisation sizes and industry sectors, revealing insights that challenge conventional wisdom about technology maturity.We explore how multi-environment strategies evolve with organisational scale, why container adoption varies across company sizes, and how platform teams create infrastructure capabilities that are frequently invisible to their developers. Through analysis of deployment strategies, modern architecture adoption, and industry-specific technology leadership, we provide IT executives with frameworks for evaluating their technology strategies against relevant peer organisations rather than generic industry trends.The findings reveal that successful technology adoption depends lesson following best practices and more on aligning technology choices with organisational capabilities, industry requirements, and strategic priorities
- Applications and shift-left security| Desktop DEI Tech Market Research
Application security is critical as it serves to protect against a variety of threats, including malicious attacks that compromise application functionality, unauthorised access to sensitive information, the injection of malicious code, and/or data-leaks. The shift-left approach to application security is a strategy that aims to encourage security checks from the early stages of the software development process. In our analysis we examine how and when – during the software development process – security measures are implemented. We additionally examine what factors contribute to developers implementing various types of security and the amount of security checks they take. All Insights Applications and shift-left security Exploring the application security landscape Access the Full Preview About this Report Application security is critical as it serves to protect against a variety of threats, including malicious attacks that compromise application functionality, unauthorised access to sensitive information, the injection of malicious code, and/or data-leaks. The shift-left approach to application security is a strategy that aims to encourage security checks from the early stages of the software development process. In our analysis we examine how and when – during the software development process – security measures are implemented. We additionally examine what factors contribute to developers implementing various types of security and the amount of security checks they take. ACCESS THE FULL PREVIEW Methodology The report is based on data collected from 14,000+ developers involved in DevOps-related activities who told us about the approaches they use to secure their applications in the 23rd edition of our Developer Nation survey, which was fielded between June and August 2022. Questions? Let's talk! Fill the form. Natasa and Petro will help you drive developer adoption: Name Email I have read and agree to SlashData's Privacy Policy and I want to be contacted. GET IN TOUCH WITH ME Contact us First name* Last name* Work Email* Company * Role* Message I agree to SlashData's Privacy Policy and I want to be contacted * SUBMIT Key Questions Answered When and how security measures are being implemented? What type of developers are implementing them? Click to expand











