SlashData TeamAug 4, 20163 min readWhy are mobile developers so obsessed with advertising?Advertising is used as a revenue stream by 38% of mobile app developers, far higher than any other source, but the majority of developers...
SlashData TeamJul 1, 20163 min readGeneralWhat gets desktop developers out of bed in the morning?Despite all the hype around the death of the PC and the enormous amount of media attention focused on mobile, cloud and IoT, the humble...
SlashData TeamNov 27, 20136 min readDeveloper ResearchThe Language of Talking to Developers: The Importance of Outcome-Based SegmentationWhy outcome-based segmentation should be the cornerstone of developer outreach strategies. VisionMobile’s Data and Operations Manager,...