Search Results

The report is based on data collected from the 29th edition of the Developer Nation survey edition of the Developer Nation survey, a large-scale, online developer survey that was designed, hosted, and fielded by SlashData over a period of 11 weeks between December 2024 and February 2025. Multicloud adoption experience The motivations behind the usage of multiple CSPs Access the Full Preview All Insights About this Report The report is based on data collected from the 29th edition of the Developer Nation survey edition of the Developer Nation survey, a large-scale, online developer survey that was designed, hosted, and fielded by SlashData over a period of 11 weeks between December 2024 and February 2025. Key Questions Answered What are the motivations for using multiple CSPs? How do these motivations differ between backend service developers and the wider developer populations? How does the size of the organisaiton developers work for influence these motivations? Do multiple CSP developers use cloud-agnostic, cloud-native, or multicloud optimised technologies? While technologies are most likely to be CSP-native, cloud-agnostic, or multicloud optimised among multiple CSP developers? Do developers use technologies across multiple CSPs? What technologies are most popular on different CSPs? Click to expand ACCESS THE FULL PREVIEW Methodology In this report, we break down the motivations behind the usage of multiple CSPs.We also examine whether common cloud technologies are cloud-agnostic, CSP-native, or multicloud optimised. We close by investigating developers' specific behaviours when running technologies across multiple CSPs, maintaining them solely on their primary provider, or dedicating them to a secondary CSP Contact us First name* Last name* Work Email* Company * Role* Message I agree to SlashData's Privacy Policy and I want to be contacted * SUBMIT

Dependency management refers to the processes and practises developers use to handle the external libraries, frameworks, and packages on which their code relies. This report covers a range of topics within the realm of dependency management, including the most widely adopted practices, common challenges, and how experience level impacts a developer’s approach. It examines the tools and resources developers use to stay informed about security vulnerabilities in third-party dependencies, as well as differences in strategies between professional developers and those identifying as students or hobbyists. All Insights Dependency Management in Software Development Landscape of the current adoption of dependency management best practices, challenges, and methods for learning about potential vulnerabilities Access the Full Preview About this Report Dependency management refers to the processes and practises developers use to handle the external libraries, frameworks, and packages on which their code relies. This report covers a range of topics within the realm of dependency management, including the most widely adopted practices, common challenges, and how experience level impacts a developer’s approach. It examines the tools and resources developers use to stay informed about security vulnerabilities in third-party dependencies, as well as differences in strategies between professional developers and those identifying as students or hobbyists. Key Questions Answered How many developers are actively involved in dependency management? Which dependency management best practices are developers undertaking? How does a developers experience in software development impact their dependency management practices? How does the size of the organisation a developer works for impact their dependency management practices? What are the major challenges developers face during dependency management? How do developers learn about possible vulnerabilities in their dependencies? Click to expand ACCESS THE FULL PREVIEW Methodology The insights presented in this report are based on data from the Developer Nation Survey conducted in Q3 2024, in which over 7,000 developers shared their thoughts and practices regarding dependency management. Contact us First name* Last name* Work Email* Company * Role* Message I agree to SlashData's Privacy Policy and I want to be contacted * SUBMIT

Approaches, use cases, challenges, and cloud services used How developers integrate generative AI into their apps While the idea of generative artificial intelligence (AI) is not new, a lot of progress has been made over the past few years that has made it highly desirable for both end users and software developers. The aim of this report is to provide an overview of the current state of integration of generative AI functionality by developers into their applications. We will begin by investigating the extent to which developers have started incorporating generative AI functionality into their applications, and how this differs across regions and companies of different sizes. Following this, we will explore the different methods developers use to integrate generative AI functionality into their applications, as well as the use cases they target and the challenges they are faced with. Finally, we will look at which fully-managed generative AI services are currently used the most by developers in this space. Access the Full Preview About this Report Approaches, use cases, challenges, and cloud services used Key Questions Answered What affects developer productivity? How do you measure developer productivity? Click to expand ACCESS THE FULL PREVIEW Methodology This report is based on data collected from over 16,500 developers who answered questions about incorporating generative AI functionality into their applications in the 25th edition of our Developer Nation survey, which was fielded in Q3 2023. Contact us First name* Last name* Work Email* Company * Role* Message I agree to SlashData's Privacy Policy and I want to be contacted * SUBMIT All Insights

Market Research for Data-Backed decisions. See your business questions turn into action points. SlashData UK About More AI adoption with confidence, backed by data and experts Navigate AI technology decisions with confidence and clarity It is difficult to separate noise from signal in a rapidly shifting AI landscape Lack of validation on choosing the software feature you should build next Foggy competitor landscape - It’s unclear who’s winning by software category, customer segment, or region. Pricing & packaging decisions lack external benchmarks. Do these pains sound familiar? Get expert help to lead with clarity Email* TALK TO OUR ANALYSTS We serve organisations in Platforms Hardware platforms Foundation model providers MLOps platforms AI coding assistants Low-code platforms AI workflow automation tools Inference platforms Data labeling tools Synthetic data generation Get expert intelligence that turns risky AI purchases into bulletproof investments and Modernise the AI tech stack/infrastructure without runaway costs Achieve digital transformation KPIs Modernise legacy systems while maintaining reliability Future-proof the product portfolio against disruption The solution for CxOs, VPs and Heads in: Strategy Engineering (product-side) Product Compliance Risk Innoavtion Strategy Officer Growth They trust us Get peace of mind and boost ROI with our analysts’ help SCHEDULE A CALL Company About Culture & Careers Blog Methodology Contact us Resources Case studies Research Space Free Industry Reports Webinars Podcast Book Research Developer Ecosystem Insights Developer Program Benchmarking Competitive Technologies Landscape Data Dashboards Developer Population Sizing Free Industry Reports Research Space Methodologies Qualitative Research Quantitative Research Competitive Market Research NEWSLETTER Services All Services Product Development Brand Research Product Configuration & Optimisation Competitive Market Intelligence Audience Insights Customer Segmentation & Persona Insights SlashData © Copyright 2025 | All rights reserved | Cookie Policy | Privacy Policy

In this case study, we look at how SlashData worked with a client product team to answer their questions on developer authentication needs. All Case Studies Understanding how developers engage with authentication services The challenge The Product Strategy and Pricing team of a leading identity management provider was looking to improve their product strategy in a way that included a price structure to attract wider audiences, increase competitiveness, and grow conversions from free to paid tiers. The approach SlashData worked closely with the Client to understand their research objectives, and designed a 25-question survey that best answered the Client’s business questions. Then, SlashData gathered responses from 300+ developers with experience in utilising authentication APIs in their applications. The respondents were sourced through SlashData’s own developer community, as well as through vetted third-party survey panels. The sample collected covered the geographies and specific developer profiles requested by the Client. The result The data collected from SlashData’s survey answered the Client's key questions: What use cases are developers targeting with competitive authentication services? What features led them to choose their primary solution? What would make them move to another offering? How important are free plans to authentication service users? What would make them switch from a free to a paid authentication API tier? As a result, the Client was able to identify key features vs competitors and gained a better understanding of how developers interact with authentication services. Why SlashData? SlashData, acting as a full-service market research partner, helped the Client go from a high-level research brief to actual data that provided answers to critical business questions in just 30 days. Tapping into its own developer community and selected third-party sample providers, SlashData distributed an online survey that reached respondents who precisely matched the Client’s target audience. The survey was hosted on SlashData’s proprietary survey platform, which enables in-depth data cleansing through the advanced metadata it collects. Are you focused on increasing conversions from free to paid? Our data can help. Contact us . You can find all our data & free industry reports in our Research Space . Related services Audience Insights Product development & improvement Previous Case Next Case Get all the new insights in your inbox JOIN NEWSLETTER Access more insights tailored to your needs TALK TO US

SlashData will take care of running the survey that’s right for you, saving you both resources and budget. Tailored Survey Solutions Everything you wanted to ask users & buyers Your insights, your choice Questions? LET'S TALK Is a tailored survey with SlashData right for you? We serve people across: CTOs CPOs CMOs Strategic management teams Product managers Analyst relations Research Developer Tooling Developer Marketing Support Engagement Tailored Survey Solutions Tailored Survey Solutions are ideal for those looking to learn from their audience and community and at the same time allow you to: Save time and internal resources by explaining your needs and letting us run the survey for you instead of working on it in-house Take advantage of SlashData’s 17+ years of research experience in the technology space Lead the way on what you want to know and let SlashData design and host the survey Address the audience you want Dive into reliable insights and the data, analysed by our team through a rigorous methodology Leave out the guesswork. Talk to your audience! LET'S TALK Launch your survey with SlashData Leverage our expertise. SlashData will take care of running the survey that’s right for you, saving you both resources and budget. Steps to running a tailored survey Survey design We will work together to analyse your needs . Then we will make sure to design a questionnaire that asks the right questions. Testing Our testing process is rigorous. We build the survey on our in-house, sophisticated surveying tool . This ensures that you will get the most out of your survey , during the fielding period. Outreach & Fielding Who do you want to hear from? Users or buyers of your product/service? How about your competitors? Are you interested in entering a new market and looking for new audiences? Depending on your goals, we can adjust the focus of the survey target audience to ensure we get the answers you need, from the people you want. You can always leave everything to us, or we can jointly work on addressing different audiences. The outreach process has 3 options to select from: External By “external”, we mean reaching your audience of interest by looking outside your community or user base. We focus on hearing from users not using your product/service and the whys behind their choices. Internal Your users, your fans! In this option, we put your existing users in the centre of our focus. Hear how your users perceive your offering - directly from them. Hybrid Hybrid is the combination of external and internal. We field answers both from users who are in your user base and those who are not. No matter what our audience focus is, during the fielding process you will have access to resources that can help optimise the outreach efforts: Best practices Marketing optimisation Analyst feedback Outreach feedback Live tracking with a breadth of metadata that track all the key metrics. Data cleansing & Weighting Our clients agree that our methodology is what makes us stand out . A core part of our methodology is the data cleansing and weighting process . It is a thorough, sophisticated process that produces a simple-to-explain result: all responses used for the analysis are real people answering the survey, cleared of bots, illogical answer flows and random responses. Analysis Time for the results you have been waiting for. Our seasoned analysts will produce the insights that matter to you and answer your questions . Then, you will be able to access these insights, the way you want . Do you need an in-depth analysis in form of a report? Do you prefer an interactive dashboard you can filter further? How about both? Interested in thought leadership? In some cases, we can work together to create a report that will be available to everyone to access and will strengthen your image as an industry thought leader.

Do you want to find out more about how developer research can boost your strategic outcomes? Talk to us Contact us Subject * I'm contacting you for First name* Last name* Work Email* Company * Role* Message SUBMIT SlashData Ltd Swan Buildings (1st floor) 20 Swan Street Manchester, M4 5JW United Kingdom +44 161 240 0603 BOOK A CALL Sign up for our newsletter First Name Last Name SUBSCRIBE Thanks for subscribing! Role Email Company

Unlock targeted growth with SlashData’s customer segmentation service: identify ideal audiences, build personas & boost engagement using data-driven market profiling. How well do you know your customer? Focus on your market’s customer groups that matter, build personas the right way and tailor your strategy for success. What you get through our customer segmentation and persona insights Are you talking to the right customer? Customer segmentation powers your strategy to Focus your effort and resources on the most profitable audience groups. Differentiate from competitors by addressing niche needs. Build loyalty - Deliver personalised interactions. Messaging that resonates by crafting targeted campaigns. Who are you trying to reach? Let’s talk and find the right customer profiles for you. Start your segmentation journey today Customer personas based on market data Ready to go beyond assumptions? Personas are essential to successfully reach that part of your total addressable market that will drive your ROI. Time to go beyond assumptions. Let’s build together the right personas for you: Move from assumptions to data Build personas using impactful segmentation models Access global, high-quality data Time to say “hi!” to the faces that will boost your ROI! How we segment your audience and build personas Wondering where you should start with personas? Take advantage of our data-based, rather than assumption-based, methodology. Remove the guesswork from the process and build customer personas that do the work for you. Step by step, how we work on personas that behave as you expect them to 1 Understanding We work together to understand the audience you want to segment and any plans for future launches. 2 The characteristics that matter Let’s start building using the attributes that matter to you, and depend on how you will use the personas. This ensures that we include all relevant data for the segmentation analysis 3 Data collection Through existing survey results or by designing and fielding bespoke quantitative surveys. 4 Let the data speak Advanced clustering analysis helps us obtain a set of distinct segments. Prior assumptions around the defining characteristics of the segments are not taken into consideration. 5 Behavioural characteristics Profilling analysis gives us the information you will need to tailor your strategies to specific customer profiles. 6 Your personas are here A detailed report summarises the findings of the segmentation analysis, including the key personas and the typical behaviours you should expect them to exhibit. Who are you trying to reach? Let’s talk and find the right customer profiles for you. GET IN TOUCH BOOK A CALL Explore all our services Audience Insights ➜ Product Development & Improvement ➜ Brand Research ➜ Customer Segmentation & Persona Insights ➜ Product Configuration & Optimisation ➜ Competitive Market Intelligence ➜

Key Questions Answered When did technology companies start using GenAI? What reasons led to the adoption of GenAI in sales and marketing? What tasks is GenAI used for in sales and marketing? What are the benefits of Generative AI? What are the challenges, barriers to adoption, and risks of GenAI? How is Generative AI going to evolve? Click to expand ACCESS THE FULL REPORT Methodology This study is based on qualitative interviews conducted with 10 industry professionals - five from Europe and five from the United States - who hold leadership positions in marketing or sales within large technology enterprises. The interviews took place online between the 20th and 31st of January 2025, using a semi-structured format to explore participants’ experiences with generative AI, focusing on adoption, benefits, challenges, and future outlook. Contact us First name* Last name* Work Email* Company * Role* Message I agree to SlashData's Privacy Policy and I want to be contacted * SUBMIT All Reports Generative AI for Business: Success, Challenges and the Future What’s working, what’s not and what’s next Access the Full Report About this Report Generative artificial intelligence (GenAI) is revolutionising industries by enhancing efficiency, creativity, and decision-making processes. In marketing and sales, GenAI presents a unique ability to augment human capabilities, transforming routine workflows into highly effective operations. This report looks at how GenAI is used by marketing and sales leaders working at large enterprises in the US and Europe. More specifically, it explores why they adopted GenAI in their workflows and for which specific use cases, the benefits and challenges they experience, as well as the risks they associate with this technology.

Key Questions Answered What are the profiles of developers who make up the Salesforce Eco-system? What is important to them and what type of technology and tools are they using? Click to expand ACCESS THE FULL REPORT Methodology In Q1 2023, SlashData designed and ran an online survey in conjunction with Salesforce to better understand those who contribute to, and collectively enhance, Salesforce’s rich ecosystem. Contact us First name* Last name* Work Email* Company * Role* Message I agree to SlashData's Privacy Policy and I want to be contacted * SUBMIT All Reports Building and Developing on Salesforce Report 2023 Examining the diversity of individuals who contribute to the Salesforce ecosystem. Access the Full Report About this Report In this report, we examine the diversity of individuals who contribute to the Salesforce ecosystem by breaking down their workflow and goals while studying the tools and resources they use to build and develop products. In Chapter one, we contextualisethe respondents who replied to the survey by looking at their relationship with Salesforce and their reported job titles. Chapter two is devoted to acquiring a better understanding of who is working on Salesforce. Finally, we break down the tools that individuals working in the Salesforce ecosystem are using by the tool type; with a specific focus on declarative vs programming tools.

The report is based on data collected from over 1,500 self-identified professional backend developers in the 26th edition of our Developer Nation survey. The survey was fielded between November 2023 and February 2024. Journey to cloud-native maturity Measuring developer and organisation cloud-native maturity, in Q1 2024 Access the Full Preview All Insights About this Report The report is based on data collected from over 1,500 self-identified professional backend developers in the 26th edition of our Developer Nation survey. The survey was fielded between November 2023 and February 2024. Key Questions Answered What is the current adoption of cloud-native technologies and processes? How are organisations performing on developing a mature cloud-native culture? What is the industry's level of maturity on processes and people-practices? How does organisation size impact these maturities? How does developer organisation size impact these maturities? How does technology usage impact these maturities? How can cloud-native vendors support customers on their journey to cloud-native maturity? Click to expand ACCESS THE FULL PREVIEW Methodology In this report, we discuss where developers and organisations are on their journey towards cloud-native maturity. We look at the technologies, processes, and people-practices currently ongoing at cloud-native organisations, and from this derive a methodology for measuring maturity. We also offer suggestions for vendors in the cloud-native space to better understand and support their customers. Contact us First name* Last name* Work Email* Company * Role* Message I agree to SlashData's Privacy Policy and I want to be contacted * SUBMIT

Social media platforms are increasingly critical channels for tech practitioners seeking timely and relevant insights into software development trends and practices. This report provides an in-depth analysis of how and where technology practitioners seek information and keep updated on software development trends, with particular attention to their social media engagement. The data highlights platform-specific usage trends based on experience levels, professional status, job roles, development areas, and regional differences. This report is based on data from the 29th edition of our global Developer Nation survey, fielded in Q1 2025, where over 3,000 technology practitioners indicated that they use social media to find information about software development and stay up to date. All Insights How and where to reach developers? Deep dive on social media platforms Access the Full Preview About this Report Social media platforms are increasingly critical channels for tech practitioners seeking timely and relevant insights into software development trends and practices. This report provides an in-depth analysis of how and where technology practitioners seek information and keep updated on software development trends, with particular attention to their social media engagement. The data highlights platform-specific usage trends based on experience levels, professional status, job roles, development areas, and regional differences. This report is based on data from the 29th edition of our global Developer Nation survey, fielded in Q1 2025, where over 3,000 technology practitioners indicated that they use social media to find information about software development and stay up to date. Key Questions Answered To what extent is social media used as an information source for technology practitioners? Which social media platforms are used the most for information? How does the usage of different social media platforms differ based on experience in software development? How does the usage of different social media platforms differ based on professional status? How does the usage of different social media platforms differ based on development area? How does the usage of different social media platforms differ based on region? Click to expand ACCESS THE FULL PREVIEW Methodology The report is based on data collected from the 29th edition of the Developer Nation survey edition of the Developer Nation survey, a large-scale, online developer survey that was designed, hosted, and fielded by SlashData over a period of 11 weeks between December 2024 and February 2025. Contact us First name* Last name* Work Email* Company * Role* Message I agree to SlashData's Privacy Policy and I want to be contacted * SUBMIT

Social media platforms are increasingly critical channels for tech practitioners seeking timely and relevant insights into software development trends and practices. This report provides an in-depth analysis of how and where technology practitioners seek information and keep updated on software development trends, with particular attention to their social media engagement. The data highlights platform-specific usage trends based on experience levels, professional status, job roles, development areas, and regional differences. This report is based on data from the 29th edition of our global Developer Nation survey, fielded in Q1 2025, where over 3,000 technology practitioners indicated that they use social media to find information about software development and stay up to date. All Insights How and where to reach developers? Deep dive on social media platforms Access the Full Preview About this Report Social media platforms are increasingly critical channels for tech practitioners seeking timely and relevant insights into software development trends and practices. This report provides an in-depth analysis of how and where technology practitioners seek information and keep updated on software development trends, with particular attention to their social media engagement. The data highlights platform-specific usage trends based on experience levels, professional status, job roles, development areas, and regional differences. This report is based on data from the 29th edition of our global Developer Nation survey, fielded in Q1 2025, where over 3,000 technology practitioners indicated that they use social media to find information about software development and stay up to date. Key Questions Answered To what extent is social media used as an information source for technology practitioners? Which social media platforms are used the most for information? How does the usage of different social media platforms differ based on experience in software development? How does the usage of different social media platforms differ based on professional status? How does the usage of different social media platforms differ based on development area? How does the usage of different social media platforms differ based on region? Click to expand ACCESS THE FULL PREVIEW Methodology The report is based on data collected from the 29th edition of the Developer Nation survey edition of the Developer Nation survey, a large-scale, online developer survey that was designed, hosted, and fielded by SlashData over a period of 11 weeks between December 2024 and February 2025. Contact us First name* Last name* Work Email* Company * Role* Message I agree to SlashData's Privacy Policy and I want to be contacted * SUBMIT

How SlashData helped a client gain insights and recommendations for targeted improvements to their developer program. All Case Studies Mapping developer engagement patterns and program needs The challenge One of the major silicon vendor companies engaged SlashData to gain insights and recommendations for targeted improvements to their developer program. Their goal was to enhance developer satisfaction and engagement with their resources. Additionally, they sought to identify competing developer programs to benchmark their satisfaction and engagement levels against those of other competitors and industry leaders. The approach SlashData leveraged existing data from its 2024 Q1 Developer Nation survey, which reached over 3,500 professional developers across Western Europe, Eastern Europe, North America, South Asia, and the Greater China area. These developers shared insights into their experiences with various developer programs. Respondents were recruited through SlashData’s developer community and verified third-party survey panels, ensuring a robust and representative sample. In addition to using existing quantitative data to answer the client’s questions, we conducted desk research. This was done in order to provide a deeper dive into the user experience with the client’s developer documentation and sample code. Through this analysis, the client was able to receive first-hand feedback and recommendations on how to improve their developer support. The result The data gathered from SlashData’s survey helped the client understand the drivers of engagement and satisfaction amongst professional developers. The analysis answered the client’s core questions, including: Which types of developers are the most engaged with the client’s developer program? Which developer program resources are most important to highly engaged developers? Which types of technologies are associated with high engagement? Which developer profiles does the client attract, and how well does the client engage these developers compared to other vendors? Which of the client’s technology resources are associated with the highest engagement and satisfaction? Which types of developers should the client focus on to raise engagement and satisfaction? What are best-in-class examples of vendors with high engagement and satisfaction scores? These insights helped the client gain a deeper understanding of developer engagement patterns and program needs. In turn, this enables them to tailor their offerings to align with developer profiles and preferences, enhance satisfaction, and drive engagement with key resources and technologies across targeted developer segments. Why SlashData For the client, SlashData’s robust methodology and established global community of developers provided a unique advantage. Leveraging a deep understanding of the developer landscape, SlashData tapped into its extensive developer community and a curated network of third-party providers to reach precisely the right audience for our client's research objectives. Our proprietary survey platform hosted the survey, ensuring robust data integrity through advanced metadata analysis and sophisticated dynamic question logic, so the client received accurate, reliable insights on developer engagement and satisfaction with its technology resources. Do you have a developer program you would like to offer more support to your developer audience? Let’s see together what they need. Contact us. You can find all our data & free reports in our Research Space . Related services Developer Program Benchmarking Quantitative research Previous Case Next Case Get all the new insights in your inbox JOIN NEWSLETTER Access more insights tailored to your needs TALK TO US